New Upcoming Australia Search Engine: Sensis

Details from ZDNet Australia..

"Sensis has embarked on an unusual, multi-million dollar advertising campaign in recent weeks to raise awareness of its brand, with the word "Sensis" written in chalk on city footpaths, as well as using traditional advertisements....Previously, Sensis' general manager of search Greg Ellis has said the new search engine would be aimed at people aged 15 to 28."

Well, that's me well out of it then...

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